The UK’s leading, innovative recycling company, Advanced Sustainable Developments (ASD), has been named as one of the Top 50 disruptive companies in the UK.

In a pioneering project to seek out the 50 most disruptive companies in the UK, the index celebrates British organisations driving disruption in a specific industry, or in society and business as a whole.

Chief Executive of ASD, Ahmed Detta, says:

‘We are excited to have been chosen as one of the Top 50 disruptive companies in the UK. It’s encouraging to see our vision for a cleaner and more transparent way of recycling PET plastic being recognised here in this index. As a company we strive for change in the recycling industry in the UK and being disruptive is key if we are to revolutionise the industry. We look forward to seeing where we are ranked later this year.”

ASD’s aim is to bring their own Recycle and Reward Solution to the region with Recycle Exchange – encouraging the people of the North West to recycle and become engaged with the process providing the ability to track their own waste through the exchange. ASD will develop an App that allow consumers to obtain either monetary reward for depositing their plastic bottles or donating an amount to a local charity.

ASD’s Recycle and Reward Solution will use innovative technology to recycle PET plastic with a vision to ultimately work along the entire journey of a plastic bottle and food handling packaging – from the distribution centre, to the stores, in the consumers hand, the disposal and ultimately the return of this material to our own processing facilities.

ASD hope to be based at Protos site, the south bank of the Manchester Ship Canal run by specialist UK logistics and industrial property business, Peel Logistics Property.

ASD North West hope this world class sustainable plastic recycling facilities will be operational in 2020 with plans to expand across the UK next year.